RM Decor Solutions

Driving Consistent Local Enquiries for RM Decor Solutions with Google Ads

RM Decor Solutions, owned and operated by Roy Maguire, has been delivering professional painting and decorating services across Essex and surrounding areas since 1974. With decades of experience and a reputation built on reliability and high-quality workmanship, the business operates in a competitive local services market where visibility and trust are key.

RM Decor Solutions was referred to us by another marketing provider to support growth through Google. The brief was clear: increase qualified enquiries, expand visibility for specialist services, and reach customers across a wider geographic area.

The Objective

• Generate more inbound enquiries from high-intent local searches

• Improve visibility for both core and specialist decorating services

• Expand reach across additional service locations without sacrificing lead quality

The Strategy

We implemented a structured Google Ads and search visibility strategy designed to capture demand at the point homeowners were actively looking for decorating services.

Google Ads campaigns were built around high-intent searches for painting and decorating services, segmented by service type and location to maximise relevance and conversion performance. Ad messaging focused on experience, craftsmanship, and specialist capabilities — positioning RM Decor Solutions as a trusted, long-established provider rather than a price-led competitor.

Alongside paid media, we supported performance with a targeted SEO strategy to reinforce authority and broaden coverage. This allowed the business to appear consistently across both paid and organic results for core and niche searches.

The Results

The campaign significantly expanded RM Decor Solutions’ visibility across Google, generating hundreds of new search placements for both primary and specialist services.

Key high-value searches now include:

• Painters & Decorators Essex

• Hand Painted Furniture Essex

• Hand Painted Furniture Chelmsford

• Hand Painted Furniture Watford

• Hand Painted Furniture Berkhamsted

This increased exposure translated directly into a consistent uplift in inbound enquiries, driven by homeowners actively searching for professional decorating services.

The Outcome

Today, RM Decor Solutions benefits from strong visibility across Google, with paid search capturing immediate demand and organic coverage reinforcing long-term presence. The combined approach has delivered a predictable flow of qualified enquiries and strengthened the company’s position as a trusted decorating specialist across Essex and beyond.

We look forward to continuing our partnership with RM Decor Solutions as we further expand their reach and enquiry volume.

• Categories:

  PPC, SEO

• Client:

  RM Decor Solutions